ProMotion LLC, a Knoxville based agency that formulates strategies for promoting and developing the careers of working musicians, has enlisted the public relations services of Lee Zimmerman, a longtime East Tennessee-based writer, journalist and publicist.The new agreement will find Zimmerman creating press releases and biographies for ProMotion artists in need of such services. In addition, Zimmerman will offer guidance in thoseareas of marketing and public relations in order to further the exposure of ProMotion clients in an effort to create a framework for the future.

James Gilley, President and founder of ProMotion said of the new arrangement, “We couldn’t be happier to have Lee as part of our growing team. I’ve known him both personally and professionally practically since the time we initiated ProMotion in 2018, and I’ve admired his efforts in helping to spread the word about artists in this area and beyond. With his help, we will have the means of providing our clients with the additional tools they need to grow their careers and ensure they get the exposure they so decidedly deserve.”

Zimmerman echoed that enthusiasm. “I’ve admired James ever since I met him some six years ago. He’s a brilliant young entrepreneur with a clear vision on how to develop talent and create strategies that help sustain them and bring them the exposure they so decidedly deserve. He has an outstanding reputation for the craft and creativity he brings to his clientele, and I’m excited to have the opportunity to contribute to that process and create the additional elements needed to help further their success.

About ProMotion
James Gilley founded ProMotion in January, 2018. Building on the clear connections he had previously established within the music industry, he built an all-inclusive entertainment and marketing organization that has the ability to assist its clientele with the development and management of client-centric promotion programs, website development, recording, social media, artist development, concert promotion, booking, merchandising, consulting and all manner of digital media content creation, making it a one-stop shop for all its artists’ needs. So too, the company also helps businesses develop strategies they need to expand the visibility for their brand. ProMotion utilizes state-of-the-art recording techniques and full audio and video capabilities in the planning, coordination and execution of complete marketing strategies. In addition, the company is capable of staging events of every description with set-up, technical support and complete execution from start to finish. A full-service marketing, promotion and booking organization, it focuses on the specific needs of the artists on its roster, while also seeking out partnerships and associations that can further the goals and needs of all those involved.

About Lee Zimmerman
Lee Zimmerman is an accomplished writer, blogger and reviewer. He spent 17 years as Public Relations Manager for the CBS Television South Florida Group. Prior to that, he worked in a variety of agencies and organizations, including Miami’s renowned regional theater, the Coconut Grove Playhouse. Zimmerman currently contributes to several publications, among them, The Maryville Daily Times, Salt Lake City Weekly, Goldmine, American Songwriter, The Alternate Root, Bluegrass Today, Living Blues and many others. His books — Americana Music: Voices, Visionaries and Pioneers of an Honest Sound an Thirty Years Behind The Glass are published by Texas A&M University Press. In addition, he does a popular podcast called “My Backstage Pass” with music industry veteran Billy Hubbard as well as a live music series, “Songs and Stories.” Lee began his record industry career working in promotion for the late, great ABC Records and followed that with a lengthy stint at Capitol Records. As a result, he’s had opportunity to work with a number of artists over the course of his career, including Tom Petty, Bob Seger, Jimmy Buffett, and Steve Forbert, among many others.

Check out the interview below that James did with Lee a few years ago in Lee's Legendary Music Den!